Luxaviation San Marino has notched up 10,000 flight hours with its charter fleet. The company has now expanded its roster to more than 20 aircraft, and its first airliner airframe is currently undergoing integration onto its AOC.

MD and chief aviation officer Robert Fisch says: “Reaching 10,000 flight hours is an important achievement for Luxaviation San Marino, reflecting our commitment to safety, reliability and exceptional service. It marks a milestone in our growth and underscores the trust that our clients place in us for their travel needs. Expanding our fleet beyond 20 aircraft allows us to increase our capacity and offer more flexibility to our clients. This growth supports our strategic goals of enhancing our service offerings and reaching new markets, reinforcing our position as a leading provider of bespoke aviation services.

“One of the key learnings from this journey has been the importance of our team. The team is working efficiently and remains focused in our pillars: safety, service, consistency and innovation.

“We are taking a turn towards larger airframes; the first airliner under our AOC is undergoing integration. We are established as a leader for decentralised operations. With our unique structure we are able to offer local presence in most markets. Being San Marino based has been a great experience and the support from the authority and the registry has been incredible.”

Luxaviation recently added some midrange aircraft, but ultra long range remains its focus. Due to some airspace closures, it has had to adapt some of its core routes between Asia and Europe or Middle East to West Africa. FIsch continues: “Our team consists of highly skilled professionals with extensive experience in aviation. We invest heavily in continuous training and development programmes to ensure our staff are equipped with the latest knowledge and skills to deliver exceptional service. With the competence-based training concepts we have been able to achieve better performance and pinpoint on some training scenarios that challenge our crews. Training should not be a tick box; it is a journey to consistently achieve the highest standard.

“When conducting interviews, I always tell an applicant, for whatever position, your career has no limit within our group. Hard work, consistency, honesty and dedication are always rewarded. We entertain several operational control centres: London, Timisoara, Lanseria, Dubai, Singapore, to cope with the different time zones. We have been a strategic partner at Boeing’s Foreflight, the acceptance by our colleagues has been superb.”

Luxaviation's facilities are designed to exceed international aviation standards. It implements rigorous procedures and safety protocols, supported by state-of-the-art technology, to optimise operational efficiency and ensure the highest level of safety.

Fisch concedes that there are challenges nonetheless: “One of the main challenges is navigating the complexities of regulatory compliance across different regions. We address this by working closely with regulatory bodies and leveraging our expertise to ensure full compliance and operational excellence. We have also invested heavily in IT security in the past years: hardware and software but also constant education and updating of our systems. Our strategic priorities include expanding our fleet and further enhancing our service offerings. We aim to leverage technology and innovation to deliver unparalleled customer experiences and maintain our leadership position in the industry.

“The San Marino Air Operating Certificate is a vital component of our global operations, providing us with the flexibility and regulatory advantages needed to expand our service offerings and reach new markets effectively.”

The operator maintains strict compliance with all regulatory requirements through comprehensive training programmes and regular audits. Its dedicated compliance team works closely with regulators to ensure its operations adhere to the highest standards. Luxaviation recently implemented advanced safety management systems and invested in technology to monitor and enhance its safety performance.

Fisch concludes: “We focus on personalising the travel experience for each client, offering bespoke services and attentive customer care. Feedback from our passengers is integral to continuously refining our offerings and ensuring satisfaction. Take care of your clients else someone else will. We have recently introduced enhanced digital services to provide a seamless and luxurious travel experience. These innovations reflect our commitment to exceeding customer expectations and setting new industry standards.”