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Apollo Air Services
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Apollo gets festive with mince pies in the sky
To celebrate the mince pie, Apollo has launched a Flying Home for Christmas flight package for those wanting to beat the Christmas traffic and get home, or to a chosen festive location, in style and safety.
Who ate all the pies?

UK helicopter operator Apollo Air Services is introducing mince pies to its flights this Christmas after research suggests that they could be one of the best in-flight snacks. Research by the Fraunhofer Institute for Building Physics suggests that once in the air, salt is 20-30 per cent less intense and sugar 15-20 per cent less sweet due to high altitudes. However, fruity aromas, acids as well as spicy and intense flavours are far more stable, with Apollo finding the optimum altitude to enjoy the UK's much loved treat is at 3,800 ft.

To celebrate the mince pie, Apollo has launched a Flying Home for Christmas flight package for those wanting to beat the Christmas traffic and get home, or to a chosen festive location, in style and safety. The package is customisable to the passenger's chosen take off and drop off locations and involves a number of yuletide additions including a Christmas hamper filled with mince pies and mulled wine, decorations in the cabin and optional Christmas songs on the sound system.

Those wanting to treat their loved ones can purchase a gift voucher for the Mince Pie In the Sky experience, a 30-minute festive flight over a chosen location, complete with mulled wine and a mince pie.

Company representative Steve Graham says: “Mince pies are a firm favourite over the Christmas season, and we thought it would be great fun to find out the altitude where they taste the best and celebrate the greatly loved pie this festive season.

“This year, more than ever, it is important to make the most of time spent with family and friends, as well making sure you are keeping yourself and loved ones safe. By adding some Christmas touches to our aircraft like a hamper, decorations and Christmas music, we hope to bring a bit of fun and Christmas cheer to our passengers after what has been a difficult year for many.”

Apollo Air Services' Flying Home for Christmas package is available for flights across the UK, Ireland and northern Europe, and is customised to passengers' preferred take-off and landing location.